Revue de littérature

Evolution of the Literature on Experiential Marketing After Holbrook and Hirschman’s (1982) Seminal Article

Evolution of the Literature on Experiential Marketing After Holbrook and...

Reviewing Experiential Value in the Arts

Reviewing Experiential Value in the Arts

The Progressive Structuration and Boundary Setting of the Creative Industries as a Scientific Field

The Progressive Structuration and Boundary Setting of the Creative Indus...

Customer Relationships in Arts Marketing: A Review of Key Dimensions in Delivery by Artistic and Cultural Organizations

Customer Relationships in Arts Marketing: A Review of Key Dimensions in ...