Marketing des arts

Customer Relationships in Arts Marketing: A Review of Key Dimensions in Delivery by Artistic and Cultural Organizations

Customer Relationships in Arts Marketing: A Review of Key Dimensions in ...

The Subsidized Contemporary Dance Market in France: Creation at All Costs

The Subsidized Contemporary Dance Market in France: Creation at All Costs

Entrepreneurship and Leadership in Marketing the Arts

Entrepreneurship and Leadership in Marketing the Arts

Applying New Product Development Models to the Performing Arts: Strategies for Managing Risk

Applying New Product Development Models to the Performing Arts: Strategi...

Using an Integrated Ticket Donation Program to Increase Subscription Sales and Reach Underserved Markets: A Strategic Marketing Approach

Using an Integrated Ticket Donation Program to Increase Subscription Sal...